

Designing usually involves several steps, like choosing colors, gathering inspiration, and adding the right details to create appealing graphics.
Can it get easier? That’s the question many designers ask. And if you’re not a designer but still need to create visuals, whether you’re selling a product, promoting a service, or simply trying to communicate with your audience, it can feel overwhelming.
To complete a design task, a tool like Canva is often the go-to for designers and non-designers as well. While you can create designs yourself, Canva now has an AI image generator that could help. It had acquired Leonardo.ai, an AI-driven image generation startup, in 2024. The Canva AI image generator allows you to create images by typing a prompt or describing what you want.
But how does it really work? How do you use it, and how well does it perform for different design needs? To find out, I tested Canva AI image generator for various types of designs and documented how it performed.
In this article, you’ll learn how to use the Canva AI image generator and what to expect from it based on my hands-on experience with different design tasks.
Canva AI image generator allows users to create images by typing text prompts in a chat-style input field and allows editing of the generated content.
Canva AI can create various designs, including social media posts, logos, posters, book covers, slides, business cards, YouTube thumbnails, timetables, invitations, and certificates.
Using the AI on Magic Media, you would get more visually appealing designs in most cases, but Canva AI worked better for content copy, carousels, slides, and very simple design tasks.
Aside from designs, the Canva AI can generate text content and answer questions.
Canva AI image generator can also serve as a starting point for gathering inspiration for designs, and its limitations can be overcome with precise prompting, editing, and regenerating
The Canva AI image generator is a feature that allows users to create images by entering text prompts. Once the command is submitted, Canva AI generates multiple variations for users to choose from. This AI tool is available to both free and paid Canva users.
How to Access the Canva AI Image Generator
From the Home Tab: Select “Canva AI” instead of “Your Designs” or the “Templates” tab. Here, you will find a chat-style input field that enables you to enter prompts not only for generating images but also for creating designs, writing documents, or coding.
From the Design Tab: If you are already working on a design, you can access the AI image generator directly by selecting “Magic Media.” This feature allows you to generate not only images but also graphics and short videos.
Usage Process
Enter Your Prompt: Describe your idea in the input field.
Select a Style: You may choose an optional style and layout.
Submit Your Request: Canva will generate variations based on the information you provided.
User Experience
I tested the Canva AI image generator using a free account via the web application. Magic Media provided me with a specific number of credits to generate images and clearly indicated when those credits would refresh after use. I paid close attention to how the AI interpreted each design prompt and evaluated whether the generated images met my expectation
When I entered a prompt, I couldn’t stop the AI in a case where I made a mistake, didn’t want to continue with the prompt, or hadn’t finished typing. I also couldn’t edit a prompt I had already submitted on Canva AI; I had to resend it. However, Magic Media’s prompt field allows editing and regenerating the design.
When I asked for carousels, Magic Media gave me one-page designs and laid out all the cards on the same page. However, Canva AI generated carousels on several trials.
Sometimes, the AI didn’t interpret the prompt correctly and even included parts of the prompt text in the design itself. Also, when generating a design with Magic Media, the text sometimes turned out unintelligible.
For most designs, Canva AI didn’t generate appealing designs. Magic Media produced better designs compared to Canva AI.
There’s an option to upload files and reference images, but when I uploaded one, it didn’t use the reference image in the design I asked for.
After generating a design using Canva AI , I could click to edit the colors and also make changes to the text. The same for Magic Media; however, I couldn’t seem to edit the text on images created.
I liked that Magic Media and Canva AI can generate multiple design options. With Magic Media, I could also ask the AI to generate more variations of a specific design I liked, which was useful.
I could click on a design to edit it directly. If I used Canva AI, I could move it over to the main Canva editor for more advanced editing. For Magic Media, I could also click on a design, and it would appear on a page where I could make changes.
Canva AI could help with writing or creating content for the designs. I also liked that it let me choose the style and format, like picking a social media post or a YouTube thumbnail, as part of the design setup.
Using Canva AI’s image generator, I could generate an image by entering a prompt. It can help in getting inspiration or getting a head start on a project. For businesses or brands, they can use it to create a base design and then edit it to fit their needs.
Canva is one of those tools that added AI to make work easier for its users. When I used the Canva AI image generator, I could create designs simply by typing prompts in plain text.
I generated images using Canva AI, which can also be used to generate text content. I also explored the “Magic Media” option in the design tab, which lets you create AI-generated images, videos, and graphics. Canva AI’s ability to support both content creation, image generation, and editing makes it a handy resource for designers and non-designers alike.
Testing Canva AI image generator, I noticed some limitations, like occasional inaccuracies; however, it still serves as a strong starting point for many projects.
That said, human designers still lead in terms of creativity, precision, and customization. However, the Canva AI still has a speed advantage.
This publication, review, or article (“Content”) is based on our independent evaluation and is subjective, reflecting our opinions, which may differ from others’ perspectives or experiences. We do not guarantee the accuracy or completeness of the Content and disclaim responsibility for any errors or omissions it may contain.
The information provided is not investment advice and should not be treated as such, as products or services may change after publication. By engaging with our Content, you acknowledge its subjective nature and agree not to hold us liable for any losses or damages arising from your reliance on the information provided.

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